Sales development

Our specialised services and targeted messaging provides enhanced results in cross/up-sell/bundling initiatives, and helps leverage loyalty programmes.

MGt completely understands that leveraging a growing customer base to drive ARPU (average revenue per user) and basket size is key to business expansion. Harnessing the power of our CRM Profile™, MGt provides insightful management information on customer behaviours and preferences. From this we build and execute targeted marketing campaigns (by phone, email, SMS and whitemail) helping our clients develop more profitable customer relationships.

MGt's comprehensive range of customer management services can be tailored to meet the specific needs of our clients enabling delivery of superior customer care across the full customer lifecycle spectrum - from acquisition, servicing and sales development through to customer retention.

We can help you create a successful sales development plan including:

• Identifying your target customers
• Creating prospect customer lists
• Deciding what your customer wants
• Writing your sector-specific communications
• Converting the replies into enquiries
• Following up and confirming enquiries